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Chapter 480
Born Again: A Journey of Love Rediscovered Novel Chapter 480
At eight o'clock in the morning, the bright sunlight shines on the city, bringing a sense of vitality to the spring breeze.
Yang Xueyu got dressed and came out of the room, preparing to go to the restaurant for dinner, when he saw Volkswagen's iron lady Chen Jiaxin.
She was sitting in the Hilton restaurant, holding a book related to map services in her hand, constantly flipping through it, and operating the computer with her other hand, typing a few times from time to time, her expression focused and cold.
Judging from her current mental state and the dark circles under her eyes, she must have stayed up late last night, but her eyes were bright and cold at this time.
Yang Xueyu went to the dining table and simply grabbed something. He originally planned not to disturb him, but after hesitating for a while, he still sat down.
"Mr. Chen, good morning."
"Good morning."
Chen Jiaxin typed, then looked at Yang Xueyu: "I now know what the group map service means. I underestimated the development of technology too much."
Yang Xueyu was stunned for a moment: "Have you been reading?"
"If you want to understand your opponent, you always need to add some knowledge, so I spend time sleeping."
"No wonder Zhang Li is in good spirits today..."
Yang Xueyu coughed: "Then...has Mr. Chen thought of a solution?"
Chen Jiaxin closed the computer: "As for the technical gap between the public and the group, I did think of some ways to make up for it."
Yang Xueyu felt a little surprised: "Can you tell me?"
"We can unite with some chain merchants to do key marketing. The advantage of chain merchants is that they have many branches, which are available in every region. The coupons consumers buy at the public can be used in the whole region, without having to consider the distance problem, and the map service is also It's not necessary. Besides, although we can't provide route guidance in a short time, we can narrow down the area."
"Narrow the area?"
Chen Jiaxin nodded: "Divide regions according to business districts and add a new option for the public, such as near Lujiazui, Xujiahui, or even the Oriental Pearl Tower. We can narrow the consumption area and focus on marketing around key business districts. Don't build hard-to-find stores. Consumers You can judge by yourself which business district you are closest to, which eliminates dependence on maps to a certain extent. At the same time, we have increased our discounts to overwhelm group tours in terms of price."
Yang Xueyu thought for a long time and was a little surprised: "Mr. Chen, this is indeed a feasible method. At least, it can last for a while before we also update the map service."
Chen Jiaxin rubbed her temples: "Great, will it take a long time to do this?"
"No need, we can update as we go and divide the areas one after another. You... thought about it all night? I thought you gave up."
"I have always felt that there are always more solutions than difficulties. There are no problems in this world that can kill people."
After Chen Jiaxin finished speaking, she took a deep breath and said, "Then let's start from tomorrow."
Yang Xueyu hesitated for a while and then said: "Mr. Chen, I am sure that your plan is indeed feasible. It is more than enough to deal with other group buying websites, but it is not enough to become a group buying opponent."
"Why?"
"You may not know that John Qin owns a food festival brand, and many chain brands in Shanghai are their partners, so we cannot focus on marketing to these chain merchants."
"Also, many popular stores in key business districts have signed in-depth cooperation agreements with them."
After hearing this, Chen Jiaxin was silent for a long time, and finally a trace of tiredness appeared on her face: "What kind of person is this John Qin...?"
Yang Xueyu sighed: "A very scary person."
"horrible..."
"When I was at LaShou.net, I always felt overwhelmed by him, and every time he took a shot, he would always miss."
Chen Jiaxin frowned: "The information says he is only twenty-one years old?"
Yang Xueyu nodded.
"Could it be that the promoter deliberately pushed him to the front desk as a stunt?"
"No, if you have ever been in contact with him, you will know that even though his face is so young, he still gives people a sense of suffocation."
Chen Jiaxin found that Yang Xueyu's expression didn't look fake, but she couldn't imagine that a person in his early twenties could achieve such a layout.
You know, she is also the kind of person who is very powerful, but those who are afraid of her are usually the employees under her, but what is it like to make your opponents feel afraid? She couldn't imagine it at all.
But on the second day, she clearly experienced the suffocation Yang Xueyu mentioned.
Because the after-sales manager at the headquarters called and said that a large number of consumers reported that they could not get the universal coupons, and they also yelled and said, "If you can't afford it, don't play it. What does it mean to hang out and prevent them from grabbing it?"
In addition, Chen Jiaxin received feedback from the Finance Department, saying that the sales of some designated supermarkets have increased sharply in recent times, and the costs have skyrocketed like a rocket. But the strange thing is that their number of users is still at the same level. Continuous decline.
"We called the supermarket owners, but they were hesitant and hesitant, as if they knew something but refused to say anything."
Chen Jiaxin felt that there must be a monster when something went wrong, so she immediately sent Zhang Li to go out for on-the-spot investigation. As a result, everyone was stupid when Zhang Li came back.
"It's the group buyers who stole our tickets. They drive big trucks to our cooperation points every morning and take away all the goods they need!"
Upon hearing the news, Chen Jiaxin's eyes darkened, she staggered a few steps, and almost lost her balance. The suffocation that Yang Xueyu mentioned became her most real feeling at this moment.
Yang Xueyu stood aside in silence for a long time, and finally a wry smile appeared on his lips: "As expected of him..."
After a long time, Chen Jiaxin finally came to her senses while sitting on the chair: "Is there any law for this?"
"To be precise, this is not illegal." Zhang Li looked embarrassed.
Yang Xueyu sat next to him and couldn't help but say: "Now we have to figure out what they are doing with so much goods. Is it just to suppress us? Or is there another purpose?"
"What purpose could it serve?"
"John Qin likes to do combo boxing. I'm afraid there will be sequels to this matter."
Hearing Yang Xueyu's words, Zhang Li did not hesitate and immediately took people out to search for clues.
Of course, it’s easy to find clues, because now in Shanghai, almost every community has group promoters, some are called Big Bears, some are called Steamed Buns...
At the same time, at the Lashou.com substation, which was in ruins, Xiao Lin, who was in charge of monitoring Pintuan.com, trembled and sweated all of a sudden.
"It turns out that this is how their group function works. It's over, it's over..."
The three websites LaShou, Volkswagen and Nuomi all have no promotions, and even most of their marketers have been laid off, so they are very slow to respond to offline feedback.
It wasn't until the daily specials for group buying had been running for three days and the user development had almost reached its peak that they realized what John Qin was doing.
Taking the community as a unit, they have integrated all the consumption power in Shanghai into their own hands.
Especially the so-called group leader quickly integrated into everyone's daily life in the name of "living in this community, we are all family"...
The investigators they sent out saw with their own eyes the yellow vests who worked together to deliver goods to elderly people with inconvenient legs and feet, and also helped neighbors throw away garbage.
Map services take the initiative to experience in stores, and community group buying continues to impact retail.
Road guidance and home delivery. Once these two things came out, there was no place for other websites in Shanghai, because no matter how big your offer was, there would always be a moment when you stopped, and users would immediately Return to group play.
After all, you only have money to spend here, but you can't afford long-term discounts, so service becomes king.
"We can't learn map services for a while, but we can learn about community group buying!"
"The cost of this thing is not high, and the effect is excellent. It is better to make than just burning money. Everyone, this is our opportunity!"
Robin immediately held a branch meeting and expressed his thoughts.
Wu Peng was stunned for a moment after hearing this: "Who...who will do it?"
"Don't we have a ground push?"
"We...where can we still have land sales? The headquarters said that after the market is developed, land sales will be useless. Aren't we going to lay off all of them after the Chinese New Year?"
Robin was stunned for a moment, and suddenly remembered this matter: "Won't you bring them back after they are laid off? It's not easy for low-level employees like them to find jobs, except for those of us who do group buying and need so many manpower. , where else would you want them?"
Wu Peng glanced at him and forced a smile: "Mr. Luo, are you such a noble person and so forgetful? Those people were accepted by the entire group after they resigned from us."
At this moment, the entire conference room fell into silence, and no one was willing to speak anymore.
When group buying first started, group buying was only done in university towns and avoided the money-burning war. When everyone ran out of money and the market was supported, they jumped out.
Later, everyone got financing and spent three days and three nights making plans to kill the group first. As a result, the group also announced that the financing was successful, which messed up their follow-up plans.
Later, everyone was poaching people. In order to reduce costs, they started to lay off people from the bottom. They wanted them all again. Today, those local promoters who have been raised by them have once again exerted great value and established a community for team building. Group buying model.
Cui Yiting took a deep breath and leaned back on the chair, thinking a lot at this moment.
I just want to make a little money..
The national market is so crazy that there will be no scum left if it gets involved. I don’t dare.
My current goal is to study hard and strive for postgraduate study.
Thinking about John Qin's lack of ambition during that meal, and thinking about the ups and downs and heavy blows in the current business world, Cui Yiting pursed her dry lips and felt speechless.
"What are we going to do now? Find another group of people to do ground pushing?"
"Forget it, just lie down."