-
Chapter 461
Born Again: A Journey of Love Rediscovered Novel Chapter 461
After the New Year, Kyoto ushered in a snowfall, 24 tickets, full online...
Websites that are capable of obtaining financing are all in place on this snowy day, as if a knight has polished his sword and is waiting for the charge of winter.
At this time, the group buying market was saturated, most cities had been developed, and the era of barbaric and extensive expansion was over. Fighting against each other became the main theme of this period.
In the early days of the group buying war, this market was still a vast blue ocean, and you could do whatever you wanted.
This city has rivals, right? Then I'll turn around and go to the next city. Anyway, China is so big, there can't be a place without me.
But so far, the market has become so crowded that the entire industry has become red. If you want to win a bright future, killing your opponents is the most important thing.
The handle that got the funds soon became hard. Advertisements were all over the place overnight. In an instant, it regained the business area it had lost to Dianping. It formed a confrontation with this long-established life service network.
"To be honest, I'm tired of eating delicacies from all over the world."
"The price is too cheap, it feels like you are spoiled for choice."
"Group buying gives me the illusion that prices are back to what they were ten years ago."
A financial newspaper interviewed several passers-by at random about the third round of madness on the group-buying website. On the streets where the snow had not yet melted, everyone was smiling as if they had found something.
Another person told the media that he had stocked up on 30 dinner coupons at the beginning of this month and planned to go out to spend every day. The pots and pans at home had not been touched for a month.
However, the money-burning battle in the third round is different from the first round.
At this stage, most websites have accumulated rich experience and learned lessons from failures.
They know that money has to be burned, but they must not burn it on their heads like before.
Because the only result of burning the market head-on is that both sides will suffer losses, and then the oriole hiding behind will benefit.
Just like Lashou and Dianping, the two giants faced each other for the first time, and their market share reached a 50-50 split.
Lashou.com’s hotel and shopping channels have the upper hand, while Dazhong focuses on food and in-store services. The two markets have merged and crossed, and have reached a bottleneck, and no one can go further.
As a result, the second stage of the match against Taiwan became a clearing battlefield.
The principle of clearing the battlefield is very simple. To put it bluntly, you need to free up your energy first, clear away the miscellaneous soldiers around you, unify the city's market, expand the living territory under your feet, fill the gaps, and avoid being taken advantage of.
What are the benefits of a unified market?
The advantage is that when there are no competitors in a city area, many things can be decided by oneself.
We no longer need to compete with each other to see whose discounts are bigger, and we no longer need to send money to consumers. I am the only one selling this thing, and it is not up to me to say how much it is.
In the past, a meal for three people could feed three big eaters, but now two people can only eat with a three-person group coupon. This is actually a disguised version of leek harvesting.
After determining this strategic layout, the city managers took the funds and returned to the cities where they were stationed, and began to study strategic countermeasures.
When the boss fights with the second child, it is the third child who dies. This is a truth.
Many group-buying websites that were regarded as auxiliary companies were in danger during this period, because in the face of the bursting pockets of industry overlords, they found that they seemed to have only two options: survive until bankruptcy, or choose to be acquired.
At the beginning of the year, at the peak of the group buying industry, there were more than 6,000 large and small group buying websites.
At the end of the year, in the capital war in the group buying industry, only double digits can survive.
In this purge plan, group fighting is also among the targets to be purged.
On January 27, Yang Xueyu returned to Shanghai, holding in his hand a calligraphy work given to him by Robin, called Victory with a clear start.
Subsequently, the Shanghai branch of Lashou.com held a collective meeting on clearing the battlefield.
Take down the grouping, acquire the grouping, take over their in-depth cooperative users, and turn around to give Nuomi a fatal blow. In this way, the Shanghai market will be unified.
At the same time, Nuomi.com’s Shanghai branch, Changsongsong also held a strategy meeting.
Take down the grouping, acquire the grouping, take over their in-depth cooperative users, and then give Lashou.com the final blow. In this way, the market in Shanghai will be unified.
So, everyone worked overtime and started making plans, and everyone was as excited as if they had been given a shot of chicken blood.
It's too difficult, really too difficult.
From November to New Year's Day, they were bullied by group joining.
This small website obviously didn't have much money, but it made them breathless. Now, they can finally pay back the beating they have received.
"We have a very tight schedule. In three days, each department's plan must be finalized."
"Nuomi.com is also watching with eager eyes. Their desire for team-building is no less than ours. At this stage, everyone must concentrate 100%."
"Think about the time when the group group came to Shanghai, and think about the New Year's Day promotion of the group group. This time, let's pay back everything that is due!"
Song Yaqian was sitting on the left hand seat, listening to Yang Xueyu's orders, and couldn't help but think of the man who had his hands in his pockets and didn't know what his opponent was.
John Qin has relied on his own efforts to support the group buying market in the former wolf and the latter tiger, and is really strong now.
He proved his talent and set a new height for college students to start their own businesses. However, faced with the bombardment of real money, that was all...
"Ya Qian."
"Mr. Yang, please tell me."
Yang Xueyu looked at Song Yaqian: "Manager Cui's side doesn't have enough manpower. You used to do marketing work for a group buying website. Come over and help."
Song Yaqian turned to look at Cui Yiting: "Manager Cui, please give me your advice."
"Let's learn from each other." Cui Yiting smiled slightly.
She knew that Yang Xueyu had always doubted her ability and was very dissatisfied with her plan. At this juncture, she sent Song Yaqian here just to keep an eye on her.
But it doesn't matter, this time, she will use group fighting to prove her worth.
Afterwards, Nuomi and Lashou entered a tireless mode. Everyone was working overtime to discuss strategies and plans, and plan all steps as perfectly as possible.
At around eight o'clock in the evening, Cui Yiting finished writing the first version of the event plan, stretched out, and opened the group of three people.
"The horn of charge has sounded."
"Mr. Yang gave us a military order and only gave us three days. Everyone in our branch is working overtime to formulate a strategy to encircle and suppress the group. In three days, the Shanghai market will be completely wiped out."
Zhou Zhenhao immediately came out: "I have applied for a job transfer and will go to Shanghai to help immediately."
Cui Yiting was a little surprised: "When?"
"It'll arrive tomorrow morning and I can't wait to see the results!"
Zhou Zhenhao has actually been looking forward to the collapse of the group during this period because he has an inexplicable feeling of hatred towards John Qin.
This may be because when Sui Xin Tuan was in trouble, Ye Ziqing insisted on asking John Qin for advice, which made him feel a little slighted and offended.
The most important thing is that the background of Suixin Tuan is similar to that of group grouping, and the development path is almost the same. They all started in second-tier cities and settled in Shanghai as their first stop. Moreover, the funds for group grouping may not be as large as Suixin Tuan.
Therefore, the more successful John Qin is, the more he will appear to be a failure.
From November to now, Zhou Zhenhao has been diving because John Qin was so eye-catching during this period.
And now, he can't wait to go to Shanghai to witness this history with his own eyes.
At the same time, at the Shanghai branch of the group group, everyone was gathering together to eat mutton hot pot on a cold winter night.
This mutton is not a mutton roll, but a large piece of mutton with skin. I bought it at half price on Nuomi.com. The mutton has been cooked in a pressure cooker before the hot pot. The skin is soft and the meat is rotten. It is juicy and juicy when you take a bite. , the lips and teeth are fragrant.
Everyone ate the plump mutton and enjoyed it. They said that it was so comfortable to work overtime like this, and they would come back if they wanted more!
"Senior."
"Mr. Tan, what's wrong?"
Tina Tan put down his chopsticks and looked at Ye Ziqing: "The boss asked me to ask you, what is LaShou.com doing now?"
Ye Ziqing took out a tissue and wiped his mouth: "They held a city manager meeting yesterday and have returned with funds today. They are studying a plan to clear the battlefield. Team building is their first goal. I think we should also announce the financing. News."
"Let them hold meetings for two more days. After they work crazy overtime and rack their brains to come up with the most perfect plan, we will tell them that we have plenty of money."
Ye Ziqing took a deep breath: "You and my junior are quite similar."
Tina Tan smiled slightly: "The boss taught me well."
After finishing the mutton hot pot, the employees at the sub-station went home one after another. Ye Ziqing also put on her bag and walked to the apartment. She did not choose the subway or take a taxi, but walked step by step in Shanghai. On the street, the corners of his mouth were slightly raised.
She failed and left in a chaotic battle, but only after joining the group did she realize that it was the most chaotic battlefield that had the brightest hope.
But perhaps it was fate that relieved her. When Ye Ziqing walked to a cafe, she met Cui Yiting who had just walked to the door.
"Ziqing?"
"Yiting, long time no see."
Cui Yiting had just finished her office work and came out of the branch. She was shocked when she saw Ye Ziqing.
Because in her impression, Ye Ziqing returned to Linchuan in October and vowed never to do group buying again. She had no idea that he would suddenly appear in Shanghai.
"Are you here for a trip?"
"No, I...I joined the group."
Ye Ziqing pursed his lips and did not hide it any further.
In fact, she couldn't tell a lie at this moment because it was in her character.
Just like when Suixin Tuan copied the group buying structure and model, she could pretend she didn't know it, but when she faced John Qin at the group buying conference, she couldn't openly say that Sui Xin Tuan was the first group buying company.
After joining the group, John Qin asked her not to leave the group, and she did so, but when faced with Cui Yiting's questioning, she could not hide her current situation.
Man is such a complex individual, fighting against himself over and over again, struggling desperately.
Ye Ziqing felt that John Qin might have seen her like this, so he bluntly said that she could not be a qualified leader.
"You joined the group fight?" Cui Yiting couldn't believe it.
Ye Ziqing nodded: "Yes."
Two urban beauties stood on the street on a cold night, looking at each other as the orange light in front of the cafe covered their bodies.
"Why do you want to join a group fight? Do you think you can win in a group fight?"
"Are you kidding..."