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Chapter 277
Born Again: A Journey of Love Rediscovered Novel Chapter 277
The attributes of Tuan Tuan and Zhihu are different. The former is for selling goods, while the latter is for social networking. So which one is easier to promote?
No need to ask, of course it’s Zhihu.
If you want to promote group sharing, you have to forcefully change everyone’s consumption patterns before the trend comes. This is going against the trend and is time-consuming and labor-intensive.
However, Zhihu itself has a popular attribute, and it is a social forum that gathers high-quality content. In this era, open social circles are still the most popular way of socializing among young people.
Therefore, instead of struggling to promote group shopping before the storm arrives, Zhihu is the easiest channel to bloom across the country.
The idea of doing business is not to push stones up the mountain, which is not only very tiring, but also may be hit by falling rocks at any time. The best way is to climb to the top of the mountain first, throw a stone casually, and it will roll to the destination.
In other words, when capital is waiting, as long as he can quickly capture the university city market through Zhihu, then once the trend emerges, the group can roll down the Zhihu mountain fiercely, and even avoid many business competition.
Hiding the sword is for showing off the sword, not for hiding in seclusion.
But Ye Ziqing is quite interesting. She may really love this project so much that she doesn't care about the gains and losses.
John Qin is going to wait and see for a while and have more contact with this senior. When he needs someone, he will kidnap her with morals!
What? I have no morals?
Hahaha, what does that have to do with anything?
Moral kidnapping does not require the kidnapper to be moral, as long as the kidnapped person is moral.
"By the way, when will you return to Jeju?" John Qin looked at Nancy Feng.
"tomorrow morning."
John Qin silently calculated his itinerary: "I will probably stay for two or three days to deal with some trivial matters."
Nancy Feng looked around and suddenly lowered his voice: "There seems to be no one around here. We can watch a movie first."
"You said everything I wanted to say, so what should I say?"
"Little rich lady, come here and let me hug you." Nancy Feng taught him seriously.
In the blink of an eye, the sun sets, and the dusk sky is half-dark and mottled. A solitary goose flies across the sky, skipping the last ray of light before the dark night.
"Howl's Moving Castle" has finished playing, and the progress bar gradually reached the final position. Then as soon as the music stopped, Baofeng Video automatically jumped to the black standby page.
Nancy Feng, who was sitting in John Qin's arms, stretched out her hand as if nothing had happened. When John Qin wasn't paying attention, she seamlessly switched the movie she had just watched to the next one, pretending that she had been watching this movie all along.
She is really good at small tricks like this, just like secretly drinking John Qin's wine.
"Have you finished reading? Come on, I'll take you back."
Nancy Feng said indifferently: "It's not over yet. Look, the movie has just begun."
"Nancy Feng, do you think I'm a fool?" John Qin looked at him seriously.
"I won't look at you, I want to focus on watching the movie."
"Actually, I also like to watch movies with my best friends, but I have a party tonight."
"Then will you drink tonight?" Nancy Feng suddenly turned to look at him, her eyes filled with tears.
John Qin instantly understood what the little rich woman was thinking: "I don't drink, and I'm going to Juxian Tower in the city. Even if I drink, you can't ride to the city to pick me up."
"I think I can give it a try." Nancy Feng's tone was serious.
"You are quite confident, but I don't agree. You go back and have a good sleep today. When you return to Jeju, I will take you to the cinema to watch a real movie."
At night, when the lights were on, John Qin sent the little rich woman back to her dormitory, and drove to Juxian Tower for a banquet, where she met Wang Peixiang from Vienna Hotel Chain and Zhang Qiao from Hongjin Restaurant.
John Qin has been hiding behind the scenes since the group started promoting in the city, and has never seen these merchants in society.
This appearance was John Qin's precious first time.
"Mr. John, I finally met you in person. You are so young and promising."
"Mr. Wang and Mr. Zhang, you two are so polite. I'm just an ordinary college student. If you don't mind, just call me Azu."
John Qin shook hands with the two of them and sat down in his seat.
Vienna and Hongjin Catering and Entertainment are not local companies in Linchuan. They also have their own businesses in other provinces and cities, and their headquarters are also set up in other places.
And Wang Peixiang and Zhang Qiao are not the real bosses, more accurately, they should be regional managers.
They were actually assigned by the head office to meet John Qin this time. The purpose was not as simple as having a meal, but to ask John Qin if he had any plans to promote the group tour to the outside world.
If so, they can contribute money and effort, and the only requirement is to become the lead partner of the group.
Because after two times of group marketing, the increase in passenger flow in Linchuan was really shocking, which made the management of the head office taste the sweetness and always wanted to come back.
To be honest, current advertising and marketing, whether on TV or the Internet, cannot achieve the same results as highly targeted group-building.
So if there is a national promotion plan for group sharing, both companies will want to take advantage of the east wind.
John Qin thought for a long time. He originally wanted to use the same words to deal with Ye Ziqing, but after thinking about it, he felt that it would not work.
He has no business dealings with Ye Ziqing, but unlike Hongjin, Vienna will definitely have a sudden rise in the group business, and then he will really need to join forces with these large national merchants.
Because for O2O platforms, merchants who can provide high-quality services are the lifeblood of the entire platform. Without high-quality merchants in the early stage, everything is in vain.
Therefore, John Qin did not say anything once and for all. He only said that everything about the follow-up to the group fight is still in the plan, and he will be notified as soon as there is news.
After dinner, Wang Peixiang and Zhang Qiao sent John Qin out of the restaurant and watched him drive away. They couldn't help but look at each other.
"Although Mr. John is young, I can feel a very strong aura from his words and deeds. It makes me want to invite him to dinner. It's really evil."
"It seems that Youzhi is no longer young, but why does he insist on asking us to call him Azu?" Wang Peixiang was a little puzzled.
Zhang Qiao crossed his arms: "Maybe Azu is his nickname. Calling him this way makes him seem close. He is mainly talking about a commoner."
"That makes sense..."
Early the next morning, John Qin sent the young rich woman off and arrived at 208. At this time, Lana Wei, Tina Tan and Dong Wong had all returned from the banquet and reported to him about the meal.
In fact, their experiences are similar. They are also companies that have business in other provinces and cities, or companies that want to do business outside. They want to take advantage of the east wind to expand their business abroad.
This shows that the news in Linchuan has gradually had an impact on the business district.
For some cooperative merchants, they see a better future through group buying, are eager to get on the bus, and want to fly higher.
Dong Wong and others did not reply on the spot, because they also knew the importance of merchants in group grouping, so they brought the question back and handed it over to John Qin for decision-making.
This is the advantage of not letting Felix Lu go.
If we are going back to the old ways, we have to slap the table and say, we won’t push it anymore. Our boss said we won’t push it if we don’t push it. I really heard it. Everyone should go back and wash up and sleep!
Look, what an honest and trustworthy journalist.
"Boss, how should we reply?"
"Actually, this is a good thing. National chain companies are looking for cooperation with us. This will be the best wealth that the group can grasp in the future."
Dong Wong touched his chin: "However, our original plan was to promote Zhihu, and wouldn't it be better to keep a low profile during the dormant period of the group? They are not willing to do anything in the news, and they are secretly communicating with major companies. The tune, it’s definitely going to be eye-catching.”
John Qin patted the table: "As I said before, before thinking about the problem, first look at the essence through the phenomenon, and think about it, what do they want?"
"What I want is to borrow the east wind and make a lot of money."
"Yes, they don't care whether the east wind blows from the east wind or from Zhihu. If they want to borrow the east wind, Zhihu can do it as well."
Lana Wei seemed to understand a little bit: "When there was no group buying, Zhihu's first monetization function was forum advertising. The effect was actually good, but it was not as direct and targeted as the group buying."
John Qin nodded: "Yes, if we don't want to lose our partners and don't want to be exposed too quickly, then we will tie them all to Zhihu's chariot. It will be cheaper at worst, but at least it will cover a wide area and be extremely fast."
"Promoting group bookings with merchants may require a brand new promotion plan." Dong Wong said thoughtfully.
"The Ministry of Commerce does not have winter or summer vacations. Workers are always on the road. Let them handle the new project. Lan Lan will go and take care of it in the afternoon."
"I am very worried about my career life after graduation."
"Um?"
Lana Wei chuckled: "I'm kidding, boss."
"Okay, let's adjourn. I've delayed your return home. I'll give you two days off during the trip to make up for it. Goodbye."
Looking at the boss's back as he turned to leave, the three of them looked at each other and thought, "What the hell? Traveling is supposed to be during the holidays, so why do we need to take two days off?" The boss has been busy lately.
In the next three days, John Qin went out early and came back late every day, extremely busy.
On the first day of the month, he led the Wanzhong branch to conduct a team building and deepened his familiarity with the employees of the Commerce Department and Marketing Department.
After all, they are the vanguard of cross-provincial business, and they must be taken seriously.
On the second day of the month, he was invited to attend a business meeting organized by the Linchuan city government and conducted a comprehensive discussion on Linchuan's industrial upgrading.
At the meeting, many Linchuan leaders were full of curiosity about John Qin. There were many appointments for dinner and foot washing.
Even though the market in Linchuan was not very prosperous, the merchants were really wealthy. John Qin lowered his profile and went to any appointments he had, which almost made his feet bald.
"Mr. John, this is Director Qian. He has... a lot of mines. He also invested in two TV series last year."
"Come on, Mr. Sun, let me introduce to you. This is Mr. John from the group, the youngest member of our chamber of commerce so far."
"Old girl, stop singing about falling in love. Click to the sky and borrow another five hundred years. I'll show Mr. John my singing voice!"
"Look at the clanging iron hooves, traveling across thousands of miles of rivers and mountains~"
"Mr. John, I made a special trip from the city next door. I want to open a chain of seven or eight convenience stores in Linchuan. Mr. He, who is famous among the people, is an old friend of mine. He asked me to borrow a fire and light a cigarette. "
In the splendid business KTV, John Qin, in a suit and leather suit, shook hands from all directions and became brothers with those Linchuan businessmen who were his uncles, without falling behind in the slightest.
Many people would be confused, thinking that this little brother was clearly under twenty years old, but his temperament was surprisingly mature. John Qin smiled and said nothing.
Who would have known that what was hidden under such a skin that looked like a victory over Yanzu and the country was an old man who had gone through the vicissitudes of his forty-year-old life.
Moreover, he is also the first learning star in Linchuan, and it would scare someone to death if he told it!