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Chapter 248
Born Again: A Journey of Love Rediscovered Novel Chapter 248
The local promotion plan is formed, the marketing area is determined, the promotion team is established, and the daily recruitment is completed.
In June, which has just entered summer, the local promotion of group tours to stores has officially begun.
For countless days, I held the coloring page in my hand and used various tricky methods to enter the office buildings, commercial streets, bars, convention and exhibition centers around the mall, as well as swimming pools, gyms and other places where young people gather, to conduct local promotions.
Because the Internet is a fashion among young people, this group is also the one who can quickly accept group buying and produce results.
Since you are doing ground promotion, of course you must start from the easiest place to build momentum.
If a flame falls into the water, the final result will undoubtedly be extinguished, but if it falls into a pile of cotton, it will definitely turn into a ferocious fire.
"Brother John, why have you been coming to class every day lately? Are you feeling too idle?"
John Qin was sitting in the classroom drowsily. After listening, he turned his head in surprise and glanced at Zachary Ren: "I'm a fucking student. I should study hard. You actually said that I feel uncomfortable because I'm too idle? Isn't that okay?" Is there any royal law?"
"That's true, but it's not like your style. Why don't you do business?" Zachary Ren asked curiously.
"Of course I have to do business, but I am the boss. I don't need to do many things myself. Someone will naturally handle it for me."
Charles Cao's scalp went numb when he heard it next to him. He opened the memo on his mobile phone and wrote down this famous saying that was full of pretentiousness, intending to apply what he learned.
On the other side, the Jinhua students in Finance Class 3 stared at John Qin, distracted throughout the class.
It's a miracle that the male god has come to class. Take a quick look at him to avoid disappearing for a month in two days.
As expected, John Qin disappeared the next day, as if the person who said students should study hard was not him at all, but a dog.
From the day he disappeared, 208 employees also began to ask for leave, skip classes, and gathered in 208 to prepare for the weekend wave of university town marketing.
Because whether the group tour can seamlessly connect from the university town to Linchuan City, this weekend will be a crucial node.
"In this weekend's marketing, everyone regards Wanzhong Mall as a target. We must shoot all the arrows into the target."
"Next, I will assign tasks to everyone."
"Susan has adjusted the homepage and put it on the shelves in all stores of Wanzhong Mall. This time, instead of offering a 40% discount, we will offer half price for the entire store."
"Let me tell you, we are not making money this time, just to make friends."
"Lan Lan, please contact Manager Yue. Their mall will conduct offline marketing at the same time and conduct chain interactions with group shopping."
"Wong, you are responsible for coordinating the teams from the other three universities, creating topic posts, and making the event popular."
"Felix continues to hold lottery draws for four schools. This time we don't hold a single draw, we hold it ten times. The winner can get ten draws for free. The store can choose at will, and there are ten places."
"Tina Tan, after the event starts, you will be responsible for coordinating the Commerce Department. We must spread the influence of this event and make all the stores in Linchuan jealous."
"Now, the marketing begins."
After John Qin finished speaking, he slapped the table, and 208 instantly heard a whirring sound.
Everyone got into the mood in an instant, making phone calls when they should, typing on the keyboard when they should, just like the first time the group fight went online, full of energy.
One day later, all forum users from the four major universities were attracted by the event post, showing a very high degree of discussion.
Many students were not only excited but also confused when they saw the words "half price" and "free food".
Mom, 40% off is too much, but now it’s half price. Is this businessman crazy?
Can you still make money at half the price?
The scariest thing is that you can eat for free, and you can eat for free ten times. Who the hell doesn’t want that?
As a result, wave after wave of likes and waves of coupon grabs once again set off a craze for group shopping to the store.
In fact, marketing activities are like this. Many consumers will feel puzzled when they are caught in the vortex. They think that if the merchants do this, they will not make money at all. What can they do by just shouting? Are they drinking the northwest wind?
But for real businessmen, money is the ultimate goal, but it is not the absolute goal at every stage.
If losing money can lead to a bigger market, then no one will care about the little money in front of them as long as they don't lose money to death.
At around five o'clock in the afternoon, John Qin left the bustling 208 and went to the cafeteria to eat. He listened to the sound of people everywhere discussing half-price group discounts and free meals.
The little rich woman who had been waiting in the cafeteria extended her hand and waved to him twice, then looked at John Qin with a cute look on her face and sat next to him.
"John Qin, are you starting to hold activities again this week?" Gao Wenhui asked while eating noodles.
John Qin took the chopsticks from Nancy Feng and took two bites of her noodles: "This is the last activity we will do for college students. We won't have such a big effort in the future, so if you can participate, hurry up and join."
"Can you really make money by selling everything at half price? Isn't the family living a good life?"
After hearing this, Nancy Feng blushed: "Yes."
Gao Wenhui kowtowed, it was so beautiful, but she was still full of questions: "Can't you lose money at half the price? Where can you make money? Are the costs of those restaurants so low?"
John Qin stretched his waist: "It's definitely not that much lower. Don't forget the cost of facade and labor, water and electricity. Now I'm paying for activities, but I'm losing some money now so I can make more money in the future." ."
"Can you do it in secret, just like the previous two times, and let me win a prize?" Gao Wenhui was eager to try.
"What a wonderful idea you have. I can't even deduct your salary and still give you a reward? Are you protecting my strong friendship with Nancy Feng?"
"It's maintained." Gao Wenhui said confidently.
John Qin chuckled and said, "You're just trying to protect yourself, you're just adding fuel to the fire for the two of us all day long."
"Who told you not to be honest? I never enjoy it every time I talk to you."
"There are many young lovers in your class. Why do you have to catch us two good friends having sex?"
What John Qin said is true. After all, it has been a year since everyone came to Linchuan University. Those who should be in love are already in love. Those who are not in love either don't want to find someone or can't find one.
There are several young lovers in Class 4 of Finance. They are inseparable every day and are very tired of them.
In college, apart from studying, love is the main theme. There are few people like John Qin who get into the eyes of money.
However, Gao Wenhui feels that those love affairs that come and go are nothing to complain about. It is the love between Feng Fudang and John Fudong, and Feng Yidong and John Luodong that is easier to complain about, even if they lied that it was friendship.
"Little rich woman, let me tell you something. Come here and don't let Gao Wenhui know."
"What?" Nancy Feng came over, her beautiful eyes full of curiosity.
John Qin leaned into her ear and whispered: "There is something particularly embarrassing, but I don't allow you to tell her."
Nancy Feng: "?"
"Okay, now that I'm full, I'm going back to work. Goodbye!"
John Qin walked out of the cafeteria, and Gao Wenhui immediately pestered the little rich woman: "Nan Shu, what did he just say to you?"
Nancy Feng was dumbfounded for a while, and then said in a daze: "There is something particularly embarrassing, but he doesn't allow me to tell you."
"Why? We are the best sisters!"
"That's what he said." Nancy Feng looked innocent.
Gao Wenhui was so greedy: "So is it something particularly exciting?"
The little rich woman's nose wrinkled slightly: "He just said that there is something particularly embarrassing, but he doesn't allow me to tell you."
"Then can't you tell me secretly?"
"That's all he said..."
"Which sentence?"
"What's a particularly fun day to go to, but I'm not allowed to tell you!"
"Why can't you tell me?"
At night, when the lanterns came on, all the half-price coupons had been sold out for two rounds, and all the employees of 208 breathed a sigh of relief.
At the same time, large numbers of students poured out of the gates of the four universities and gathered in the city, so that even the taxis waiting at the intersection were not enough.
At this time, the lights of Wanzhong Mall were all on, and half-price PVC boards were erected at the entrance, along with group banners and signs. There were also a bunch of young ladies wearing ultra-short hot pants dancing hip-hop at the entrance, which was simply better than the shopping mall. The festival is even more lively.
The linkage between online and offline, the echo of crowds and lights, this marketing is sweeping the urban area in an extremely dazzling way.
John Qin also followed the crowd to Wanzhong, but was blocked directly at the intersection. It took him more than ten minutes to enter the underground garage.
By the time he took the elevator to the first floor, dense crowds of people had already filled the first and second floors of the mall. Even he felt his scalp numb when he saw it, and it felt like he was rushing to a big market during the Chinese New Year.
"Is it really half price?"
"Half price, but you have to go to a website called group booking to grab coupons. Just log in with your mobile wap."
"Did all these people grab the tickets?"
"Yes, they are all college students nearby. I heard that this activity was held in the university."
"Damn it, no more coupons?"
"Today's is indeed gone, and even tomorrow's is sold out, but you can grab the one the day after tomorrow, and you also have a chance to get a free meal card, which means you can eat ten meals here for free."
"Brother, how do you know so clearly?"
"It's nothing, I'm just an ordinary college student."
As an enthusiastic and good person, John Qin helped several groups of passers-by to join in the fun by doing some popular science, and then squeezed through the crowd without leaving their names.
If the last 40% off promotion represented a preview of Wanzhong’s upcoming opening, then this time the half price offer is a grand announcement of the mall’s return to glory.
However, if you peel back the phenomenon and look at the essence, you will find that this is actually a bundled marketing between a certain group buying website and this mall.
This kind of marketing method is not very clever, but everyone still flocks to it, not for any other reason, just because it is really good to get half-price coupons online.
At the same time, Pintuan's newly established Ministry of Commerce led merchants from the surrounding business districts to Wanzhongqian Square. Facing this crowded scene, everyone felt a sense of shock rising from the bottom of their hearts.
Today I fly from Shenzhen to Shandong and go back to my hometown to prepare for the wedding. Updates will not be interrupted, but the update time may be affected. Please forgive me and vote for me!