Born Again: A Journey of Love Rediscovered Novel Chapter 356

By: Sebastian Tao
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Because they needed to go back to work, John Zhenghong and Yuan Youqin did not continue to stay in Linchuan and returned to Jeju by car that afternoon.

However, the relatives in Linchuan were not idle during this time. They called one by one to express their condolences.

"Lin Dehuai called and wanted John Qin to ask Lingling about work."

"Don't bother him. He has been busy these days. He just dropped us off and went back to the office. He has no time to worry about it. Besides, he is not a real relative. John Qin has the skills and might as well take care of him." Nan Shu goes out for a walk."

Hearing what Yuan Youqin said, John Zhenghong nodded, but decided to mention it to his son one weekend.

However, they haven't seen their son attend classes in the past two days since they came here. Does it make any difference to him whether it's on weekends or not?

Yuan Youqin couldn't stand the naughty behavior of her relatives in Linchuan, but she was right about one thing. John Qin was indeed very busy in the next few days.

On October 10th, the registered users of Zhihu website have exceeded the five million mark, and the speed has continued to increase. In addition to its popularity and precise verticality in the field, the main reason is because of Zhihu’s core community. The functionality has already been built.

Animation, games, star chasing, technology, beauty, comedy, dramas, novels, emotions, social hot topics, sand sculpture videos.

After a year-long layout, Zhihu’s community environment has become rich enough to meet the daily entertainment needs of all college students.

Moreover, the Million Blogger Plan has also successfully created a wave of creation where "registered users are content contributors", established version 1.0 of the self-media field, and gradually led a new way of playing the Internet community.

Hui Huizi who loves candy, Mr. Cao who is ordinary, Hello Weekend, Mimi Ruyan, Sister Bagua, Sister Beauty, I just love watching cartoons...

Hundreds of creators from universities across the country have shined, bringing the freshness and interest of Zhihu to an unimaginable level.

2009 was indeed a year of explosive development for the Internet industry, but most companies that were new to the Internet field were trying to cross the river by feeling the stones without thinking deeply about the development direction and audience areas.

At this stage, Zhihu can be said to be the leader and has great momentum.

College students who have just experienced how exciting the Internet world is have never seen this. They call it addictive and forget to eat and sleep.

Coupled with the update of the academic record recommendation system, most college students in unpromoted areas have also been influenced by their old classmates and began to spontaneously become Zhihu users.

I don’t know who suggested it, but within a very occasional period of time, someone suddenly started claiming to be a “close friend.”

"Are you a close friend?"

"I'll go, what a coincidence, you are also a close friend?"

As a result, a special small group that is popular among university groups and relies on Zhihu forums was born invisibly.

Every month, Dong Wong compiles some hot topics on Zhihu and submits them to John Qin. On the one hand, he is to control the content direction of Zhihu, and on the other hand, it is also for future topic guidance.

When John Qin saw the popularity of the topic of "friends", he raised his eyebrows and sat in the boss's chair, meditating for nearly ten minutes.

Dong Wong didn't know what his boss was thinking, so he kept standing nearby. Then he heard John Qin suddenly say, help me call Tina Tan and Shengshi Advertising Factory.

Two days later, event posters about the "Zhiyou Offline Friendship Party" were distributed in university towns across the country.

Everyone got together to sing karaoke, watch movies, chat and brag. All the expenses were borne by the group's branch stations near various university towns. In addition, everyone who participated in the fraternity received a "knowledge". Friends' custom t-shirts and exclusive badges.

The only thing the friends have to do is post photos of the sorority party in the space.

In fact, there is no need to pay the sub-station employees to explain this. Many people have posted dozens of spaces after attending the party.

"Today I went to an offline gathering organized by Zhihu. Zhihu was friendly and interesting, and his words were nice..."

"The Zhihu T-shirt posted by Zhihu is very beautiful and comes with an exclusive badge. I will wear it tomorrow and see how many Zhiyou I can meet."

"Thank you Zhihu. I have not been good at making friends these years. I have only dared to express my feelings online, but I never thought that online friends could also come into my life."

"Holy shit, my boyfriend is actually a close friend, and he's also a jerk!"

"I got together with close friends and met my ex-girlfriend, and found that she understands me best. No wonder our online interactions are so happy."

Tina Tan was actually a little confused when he received the task. He thought to himself that the boss was so generous this time and even invited thousands of unknown college students to eat, drink and have fun.

As a result, not long after the party ended, the technical team discovered that the forum's registration curve was like taking an aphrodisiac, and it began to skyrocket like never before, so that the server John Qin invested in purchased instantly faced a huge challenge.

In late October, Zhihu’s registered users approached 8 million, and the number of views that day reached 90 million.

With official promotion, the term "Zhiyou" began to be heard in forums, and it also became the most popular buzzword among college students.

On October 18, an art school in Kyoto was going to hold a public exhibition, so I called Dong Wong.

On the same day, a professor who specialized in giving lectures in universities also called Lana Wei.

On October 19th, a cos exhibition in Kyoto...

On the same day, a month-long cultural exhibition festival...

Some fast-selling brands, sporting goods, educational institutions, job search websites, travel agencies, investment institutions... have also started calling frequently, hoping to cooperate with Zhihu.

You want to ask how much advertising fees John Qin earned during that time? I don’t know, just a lot.

However, these things are equivalent to gifts for John Qin. What really satisfies him is Zhihu’s current user volume and stickiness.

2009 is indeed the best time to join the Internet industry, but there are really not many that can achieve such a blowout development as Zhihu. So this campus website began to become famous, gradually entered the public eye, and was used by more and more people. people see.

"The founder of Zhihu has a deep understanding of the Internet and understands user preferences. This is very fatal."

"If you study this website carefully, you can see that its basic framework was built from the beginning, which means that Zhihu now is what the founder originally wanted to achieve."

"Don't think this is easy. In fact, it is very difficult to determine the key points before setting off."

"Why? Because the trend of Internet popularity is uncontrollable and unpredictable. But now, there is someone who is using his own ideas to guide Internet popularity."

"Can you imagine a farmer uncle deciding which days it will rain and which days it won't rain before sowing?"

"Yes, the monetization ability of this website is indeed very poor, which is worrying, but if he can focus on this field, he will definitely be the number one player in the social field of college students in the future."

In late October, cold air hit and the country began to generally cool down, but the topic of the Internet remained unabated.

Because Zhihu has entered the public's field of vision like a breakthrough, an Internet expert also expressed his views on Zhihu on the headlines of the entrepreneurial section.

There are also some reports about Zhihu website in some other related newspapers.

For example, some reprinted Zhihu content to analyze why this website is preferred by college students, and for example, when listing entrepreneurial projects of college students, Zhihu was cited every time.

There are also some people who don't know where they got the news, but they have clearly sorted out the context from the beginning to the present. There are some things that even John Qin is surprised by, and he thinks they are true or false.

However, some people think that it is unlikely that a sophomore student can create such a website. It is probably just a gimmick.

Because of his popularity and the fact that Zhihu is indeed becoming more and more popular, many media hope to interview John Qin.

A face-to-face offline interview is best, but if you really don’t have time, a phone interview will also work.

If John Qin had followed John Qin's previous philosophy of trying to get rich, he would not have accepted these interviews, because the longer he stayed, the higher his safety would be. However, this time, John Qin did not hide anymore, but actively responded to these interview requests.

It is now the end of October, and the weather is getting colder. In two months, 2009 will be a thing of the past, and 2010 will be here.

At this juncture, John Qin wants to use Zhihu to attract the public's attention and pave the way for the promotion of group games.

"Classmate John, what is your purpose in doing Zhihu?"

"It is to allow college students to have a free conversation environment and to make making friends a simple matter."

"Does the current Zhihu meet your psychological expectations?"

"Not only did it meet my expectations, I think it even exceeded my original expectations."

"Why do you say that?"

"I am the decider of the framework and the builder of the platform, but the wonderful content and hotly discussed topics are all completed by all the "friends". Sometimes I am really surprised. Contemporary college students There are so many endless talents."

"So what is Zhihu's future development direction? Can you tell us a little bit about it?"

"I hope that the existence of Zhihu can make college students' lives more diverse and make friends more widely. This is what Zhihu has always insisted on, and it is also the original intention and direction that will not change."

Around Frost's Day, everyone in 208 sat around the office, watching Focus News' interview with John Qin, and made a tut-tsk sound.

Not to mention, the boss's suit and leather look is really photogenic. He must have paid the makeup artist to bribe him.

On the other side, under Zhang Baiqing's instruction, these interview clips began to play in the cafeteria again.

In the ordinary year of 2009, John Qin's name seemed to be everywhere in Linchuan University, but if anyone pays attention, they will find that some things have begun to change.

At the beginning of this year, when everyone mentioned John Qin, they would say that he was the one who founded the group. However, before the end of the year, everyone introduced him as the one who founded Zhihu.

At the same time, Lana Wei ... Group Business Department ... Zhihu First Stop Marketing ... Linchuan local brand line is also not idle.

Jiaduoji has already developed the characters of "hot pot companion" and "fire-removing herbal tea" in college, and is currently running TV ads. Kang Mailang is also gradually occupying the college student market with the "upgraded outfits, large quantity discounts" approach.

In fact, many brand owners don’t pay much attention to the student group, because in their eyes, the consumption power of this group is still very low. Because of this, the first shot to seize the market has an amazing lethality, but it is like installing a silencer. Just as silent.

However, some supply chains that are not at the end are gradually starting to show their clues.

"Brother Wang, I'm here to deliver goods again."

"Xiao Li, next time I'll buy a few more boxes of Kang Mailang's upgraded packaging and less of the other brands. And that instant noodles, give me a bucket of Kang Mailang's and a half with braised eggs."

"Oh, okay..."

Xiao Li, who was in charge of delivering the goods, took out the memo and hurriedly wrote down the requirements of the campus convenience store owner. He was so proficient that he couldn't be more proficient, except that the previous supermarkets and retail stores also had similar requirements. Practice makes perfect.

In addition, Xitian, Helilao, Green Pepper Grilled Fish and Burger King are also making great efforts to open stores around the university town and then launch joint marketing.

Drinking milk tea will give you coupons for three other restaurants, eating hot pot and grilled fish, and you can also choose sweet lemon tea, Kangmailang iced black tea and Jiaduoji.

Moreover, they have launched a membership card called "Xihan Heqing" in every university town business district, with one card covering four stores, and there will be free prostitution activities from time to time.

According to the recollections of a junior college student, when these four stores first opened, there were queues all over the street, so crowded that other merchants didn’t want any of them, especially the sweet rose taro, which was sold like crazy. Some students even started to work as scalpers, specializing in selling queue numbers.

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